How does it look more ambitious? From what I've seen, ESO is basically Skyrim with chat and a mundane combat system. An existing fanbase won't make up for a bad game, period. Look at SWTOR. Rabid fanbase, horrible game, almost nonexistent fanbase after 6 months. One thing ( among many) that WS is doing differently from any MMO released since WoW, is it's graphics. People are trashing it for being cartoony ( mostly WoW players, ironically). Yet, every single major MMO release since WoW that has went the cutting-edge graphics route, has more or less failed. At best, they have enough of a player base to hobble along on F2P cash shops. One of the main reasons WoW is still popular today, and why it has enjoyed nearly a decade of dominance, is it's accessibility. You can play it on pretty much anything. Not to mention, these cartoony graphics stand up to time a lot better than 'cutting edge' engines. What was amazing last year is merely passable a couple years later. I am not overhyping WS, just saying as far broad appeal and approachability, WS has ESO beat.